| 2016 (actual) | 2017 (plan) | 2019 (plan) | |
|---|---|---|---|
| Discharge lamps (including solid state light sources) |
63.4 | 63.5 | 79.0 |
| Halogen lamps | 13.7 | 13.0 | 13.0 |
| Field | Business Environment & Strategy | Measures | |
|---|---|---|---|
| UV lamps | + | Promote differentiation (high efficiency, long-life) | Maintain profitability and grow sustainably
|
| - | Mature market | ||
| Lamps for cinema | + | Increased demand in developing countries | |
| - | Tougher price competition | ||
| Lamps for data projectors | + | Increase share by strengthening low-end position | |
| - | Low market growth | ||
| New business field | + | Participate in growth fields such as environment, hygiene, automotive | |
| Solid state light sources | + | Strengthen lineup to expand into new fields | |
We will establish our own unique position in the solid state light source market by specializing in six business domains centering on the Industrial Process domain.
